World Business Green Business Awards 29 November 2

A new era is unfolding in which businesses are using their ingenuity and resources to fight the impact of carbon emissions on climate change, considered by many to be one of the greatest threats facing mankind.

More and more global businesses are recognising that it is imperative to change the ways they operate in order to lessen the effect of global warming. Without business commitment to adapting to green business, the process of globalisation and economic growth could be put under threat. Many business leaders recognise that they have a social responsibility as well to lead the way and encourage businesses in emerging markets to follow suit.

To embed green policies in business life companies need to find clear ways to link their green business objectives with wider business goals and be able to measure ROI. Special reward structures will need to be established to motivate managers to drive the appropriate change.

Early leaders in the field have already started setting high standards. The purpose of these awards will be to identify the best eco-companies in the world and champion the work they are doing. This will encourage others to follow suit and